about me

from designer to art director

 

"To make life become a piece of art"

When I first saw a MacIntosh in action, back in 1991, I immediately realized that this was what I wanted to dedicate my life to. Graphic Design was to be my life-long friend, my Huckleberry Finn. And this relationship has only become better with time. My passionate role as Art Director is just the natural evolution of this neverending love.


“The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design.”

- Massimo Vignelli

Contact Information

Name: MIGUEL 
Surname: ARENCIBIA MARTÍN-FERNÁNDEZ 
Phone: +49 (0) 30 810 340 75
Mobile : +49 (0) 176 703 269 87
Address: LYCHENER STRAßE, 19, 10437 BERLIN
Skype: miguel_arencibia
Mail: marencibia@espacia.net 
Web: www.espacia.net/miguel


Personal Information

Date of Birth: 30. January 1967 
Marital Status: married
Children: 2


Qualifications


School

  • 1973 - 1985, Elementary and Secondary School: Official German School, Las Palmas de Gran Canaria, Canary Islands
    Abitur (German) (Good - 2.3) and Selectivity (Spanish) (Outstanding)

University

  • 1985: Top Architecture ULPGC studies (University of Las Palmas de Gran Canaria)
  • 1987 June: Erasmus Scholarship and completion of 2nd year of career in Venice, Italy (Istituto Universitario di Architettura di Venezia)
  • 1988 June: Completion of 3rd year of career in Buenos Aires, Argentina (Faculty of Architecture and Urban Design - University of Buenos Aires)
  • 1990: Self-taught Graphic Design
  • 1991: Temporary break of Architecture studies
  • 1994: Resume Architecture studies
  • 1995: Social Service Replacement and definitive quit of Architecture studies 
  • 1996: Master Banana Computer, Las Palmas, Gran Canaria, Graphic Design (FreeHand, Photoshop, Adobe PageMaker)
  • 1997: Master Banana Computer, Las Palmas de Gran Canaria, Web (HTML coding, Adobe PageMill/Site Mill)
  • 1997: Master Universidad de La Laguna, Tenerife, Graphic Design

Professional Experience

1991 - 1996

  • Company Name: Digitron, SL
  • Location: Las Palmas de Gran Canaria, Canary Islands
  • Department: Graphic Design
  • Task: Logo design and design and layout of CDs, Video sleeves and Posters

1997 - 2001

  • Company Name: Digitron, SL
  • Location: Las Palmas de Gran Canaria, Canary Islands
  • Position: Multimedia Department Chief in Charge & Artistic Producer
  • Tasks:
    Multimedia Department: Graphic Design, Web Design, development of interactive CD-ROMs
    Artistic Production: Support to musicians and artists for the Alfredo Kraus Auditorium, Las Palmas de Gran Canaria, ID Card and poster design, backstage production.

2001 - 2010

  • Company Name: Espacia Networks, SL (own business)
  • Location: Las Palmas de Gran Canaria, Canary Islands
  • Position: Co-founder and director of Multimedia
  • Tasks: Graphic Design, Web Design, Multimedia Design, Video recording and editing
  • Main task: Project Management & Development
  • Main Clients:
    • Gobierno de Canarias (Canary Islands Government)
    • Gran Canaria Convention Bureau
    • Auditorio Alfredo Kraus (Alfredo Kraus Auditorium)
    • Coalición Canaria (Canary Coalition, political party)
    • Rainer Mauritz, SL (German import company on Gran Canaria)
    • Manolo Vieira (canary comic actor)
    • Philharmonic Society of Las Palmas (historical musical association from Gran Canaria)
  • 2011 - 2014

    • Company Name: Da Vinci Media GmbH
    • Location: Berlin
    • Position: Senior Graphic Design
    • Tasks: Graphic Design, conception & production of marketing materials (both print & digital), localized output for many countries

    2014 - today

    • Company Name: Da Vinci Media GmbH
    • Location: Berlin
    • Position: Art Director
    • Tasks: brand custodian, definition of Key Visuals (for On Air as well) and brand books, conceive campaigns along with the Marketing department, project execution, development & follow up of concepts, lead the print and digital teams, as well as supporting and collaborating with the video team.

Other working experiences

1998 - 2000

  • Company Name: Información Canarias, SA
  • Location: Las Palmas de Gran Canaria, Canary Islands
  • Position: Illustrator
  • Skills: Illustrations for press articles (local newspaper Canarias 7)
  • Main task: Creation and delivery of illustrations within 2-3 hours upon request

2005 - 2006

  • Location: Las Palmas de Gran Canaria, Canary Islands
  • Position: Video Director
  • Duties: Recording and editing events on DVD
  • Main task: short-term delivery of high quality and creative level

2009, September

  • Location: San Bartolomé de Tirajana, Gran Canaria, Canary Islands
  • Position: Photoshop Teacher
  • Task: 3-day intensive course in Photoshop for a creative team of 20 people

2009, December (and January 2010)

  • Location: Vegueta, Las Palmas de Gran Canaria, Gran Canaria, Islas Canarias
  • Position: Tourist Guide
  • Tasks: Guiding groups of 5-15 people through the ancient town and definition of the best possible route to be included in the official district's touristic guide.

2010, July (Moving to Berlin)

2011, April (Start working for Da Vinci Media GmbH)

  • Location: Saarbrücker Strasse, Berlin
  • Position: Graphic Designer
  • Main task: In-house production of all promotional materials.

More Qualifications

Software knowledge

  • Adobe Photoshop (*****)
  • Adobe Illustrator (*****)
  • Adone InDesign (***)
  • Adobe Fireworks (*****)
  • Adobe Dreamweaver (*****)
  • Adobe Flash (*****)
  • Adobe Animate (****)
  • Adobe Premiere (*****)
  • Adobe After Effects (****)
  • Adobe Media Encoder (**)
  • Adobe Audition (**)
  • Adobe Acrobat Professional (****)
  • Macromedia FreeHand (*****)
  • Macromedia Director (***)
  • Microsoft Office (**)

Languages

  • Spanish (mother tongue)
  • German (second language)
  • English (fluent spoken, written well, very good understanding)
  • French (spoken medium, written enough, good understanding)
  • Italian (spoken enough, written enough, good understanding)

Hobbys / Personal Interests

Music (playing drums), painting, art, calligraphy, family, blogging, Internet, reading, cooking, travelling (and not necessarily by this order).